WEBINARS: Talking the Leadership Talk.

Who are the leaders in your organization? Odds are, they're not just c-suite professionals anymore. Leaders today are emerging on all levels within progressive companies — creating newness, discovering solutions, winning awards, garnering attention or otherwise rethinking the way things have always been done.

In branding your company, there isn't a better place to be or positioning to adopt than that of the leader. And NOISE believes the best way to communicate your leadership is to exercise every opportunity possible to get your leaders talking the talk.

Take webinars. Today, webinars allow interested parties from around the country or the world — literally in any location anywhere there's internet access — to sit in as active, interactive audience participants in a presentation of interest.

Mary Parodo, NOISE president, was one of three honored panelists in a September, 2008 webinar on health care marketing, hosted and promoted by HealthLeaders Media. With some preparation and a little polish (as in professionally-produced PowerPoint slides and video, example here), Mary was able to benefit health care marketers throughout the United States with her knowledge and insight — as well as position NOISE as an industry leader to hundreds of potential clients.

There are lots of ways your leaders can show off their leadership, from webinars and blogs (like this one) to white papers and feature articles. Interested? Let NOISE lead the way for you.

Source: NOISE
Reported by: John Sprecher